No. 5 - Citigroup
No. 4 - Facebook
No. 3 - T-Mobile USA
No. 2 - Dish Network
and the number one most hated company in America is…
J.C. Penny
Former Apple retail chief Ron Johnson joined J.C. Penney as chief executive in November 2011 and promptly decided to radically change the chain's pricing policy. The negative reaction was immediate. Sales fell 20% in the first full quarter after Johnson began to implement his plans, and the company continued to loose sales rapidly.
Customers defected in droves. and with its stock falling more than 40% since Johnson took over, shareholders are livid; the company has also eliminated its dividend.
"It's been a disaster, and it probably will continue to be a disaster, said retail analyst Steve Kernkraut of Duban Capital. They've made every misstep you could imaging."
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